Written on August 9th, 2005 at 02:08 am by Darren Rowse
Search Engine Optimization Tips for Blogs - Off Site Techniques
This post belongs to the SEO Tips for Blogs Series
As I mentioned in the previous post, SEO experts tend to divide search engine optimization techniques into off site and on site techniques. Off site techniques are as the name suggests factors from outside the site itself (and usually on other sites) that impact the blog’s ranking in search engines. Many of these factors are outside the blogger’s control - however they are useful to know. The most obvious and probably most powerful offsite factor are Inbound Links.
It is generally agreed that the links that point to a website are one of the most powerful way of climbing Search Engines results pages (in fact many argue it is THE most important factor). - To put it most simply - every link to your site is seen by the search engines as being a vote of confidence in your site.
Ideally Speaking - The best inbound links are those that are from higher ranked sites than your own that are relevant to the topic you are writing about who link to you using relevant keywords. Whilst you may not have complete control over who links to you these are the types of links that you should be dreaming of.
How to generate quality inbound Links?
Of course whilst most of us know this it doesn’t make getting such links any easier - its in the hands of others in many cases. So how do you get such links?
If you’re looking for link exchange/buying/selling programs you might like to look at systems like:
- Link Adage
- Text Link Ads
- Link Worth
I’m sure there are other off site Search Engine Optimization techniques that I’ve not covered here - feel free to add your own suggestions and experiences in comments below. My next posts in this series will move onto describing various on site techniques.
7 Responses to “Search Engine Optimization Tips for Blogs - Off Site Techniques”
Miha
August 9th, 2005 3:16 am
You can read my little contribution to SEO tips on my page.
ww-info
August 9th, 2005 3:20 am
Yes, I agree that links are very important. Sad thing is that commenting on your site does not give anyone a link. WordPress 1.5 uses the “NoFollow” attribute by default for all comments. There are some hacks you can apply or manually go through the code to turn off the “NoFollow”.
It would be nice to select comments from valued contributers and allow them to get links, but that is not built into WP as of yet.
Has it helped comment spam? Not really if any. Spam filters still catch most of the comments and I still have to delete them.
My Internet Marketing And Promotion Blog » Blog Archive » A Primer In SEO Tips For Blogs
August 9th, 2005 3:53 am
[…] link your Blogs 5. Buy Links 6. Swap Links All good thoughts and you really ought to read Darren’s post […]
Scott Randolph
August 9th, 2005 8:27 am
quick note between sessions Darren - regarding the number of links..it’s being discussed around these parts that the RATE of links gained can also play a big part. Say, you increase your links by 4% the first month, 5%, the next…and so on. Just something to chew on :)
Search Engine Optimization Tips for Blogs: Blog Tips - enternetusers
August 9th, 2005 9:25 am
[…] away and allow it to naturally impact the way you blog. Continue Reading this Series at - Offsite Techniques
[…]
markus
August 9th, 2005 12:13 pm
I started to ask for permission to link the other blogs / sites which fits to my topic (and have the right PR *g* ) Most of them gave me the permission and setup a backlink - for free!
One of them send a newsletter to his subscribers describing my Blog. For free.
Just because of the good content ;)
Sheldon
November 5th, 2005 10:30 pm
Great job you are in the right way !
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